UX Design Sprint: UX Entrepreneurship & Service Design
Build a Revenue-Generating Business or Consultancy in 90-180 Days
Gain the expertise to design seamless digital services and optimize processes for your business or clients. Whether you're building your own company or managing client relationships as a freelancer or consultant, these skills are essential for success and growth.
Master Building a Business Model for Your MVP Product or Service Idea
Acquire the skills to develop a robust business model for your MVP idea. Learn how to strategically structure and test your business model like successful entrepreneurs, ensuring a solid foundation for growth and sustainability.
Balance Business and Product Scaling Strategically
Learn how to craft a focused MVP and foundational business model while showcasing a compelling vision for how both can scale strategically over time. Set yourself up for long-term success with a scalable approach to growth.
Watch our course sneak preview & get 10 tips for building a revenue generating business in 90-180 days.
36% of U.S. professionals participate in the gig economy in 2025, projected to grow to a $1.85 billion market by 2032
There are currently 33 million small businesses (less than 500 employees) in the U.S. (making up a significant portion of the U.S. GDP)
36%
of all U.S. professionals participate in the gig economy in 2025
$1.85 Billion
The projected size of the gig economy by 2032
33 million
Number of small businesses in the U.S. who employ 50% of the U.S. workforce
Who is this course for?
This course is for:
Women, immigrants, BIPOC, LGBTQ+
Bootcamp grads + Google Coursera certificate grads
Folks looking to start freelance UX consultancies & take on UX gig work
Folks looking to build their UX project ideas and turn them into startups
This course is NOT for:
Folks looking for a shortcut to making money
Folks who Do NOT want to thoroughly learn how and why business models and marketing strategies work
We believe in ethical product and service design
Folks who don’t know what UX is- we recommend learning the basic UX design process first before diving into this course
We cover a variety of topics to build a revenue-generating business in 90-180 days
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Module 1: Forming a company (LLC, S Corp, Inc, etc)
Consider company formation, business tax, business insurance, and the barebones resources you would need to set up your business (i.e, website, inventory, etc.). Its okay to not have a final idea at this stage, but an understanding of costs and revenue needed to break even.
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Module 2: Identifying target market, competitors and doing due diligence
Be strategic about choosing a target market as a small business or startup identifying an invisible market where there is less competition. This is Blue Ocean strategy in a nutshell and we dive into how to analyze markets and the competition.
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Module 3: Problem identification, sales call strategies
To build a business from Day 1, we consider monetization from Day 1 via sales call interviews to get to understand client/user problems while also framing our call as an offering, based on what we learn from our target audiences. It is this mixed methods approach that creates the distinction between working on a business vs. working on a project or product idea.
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Module 4: Prototyping, Pretotyping, Monetization
The reason we set ourselves up as a business from Day 1 is because we need to be able to create prototype launches that are monetizable to test the impact of our ideas and kill any idea that does not end up being monetizable.
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Module 5: Product positioning, brainstorming offers, mastering creative marketing copywriting
Learn about the psychology behind product positioning, crafting creative offers, and writing creative marketing copy that sells your product or service.
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Module 6: Marketing strategies for each marketing channel, product-channel fit
Marketing strategies vary across each marketing or distribution channel and need to be tailored to the channel. Often, we pressure test multiple marketing channels before focusing on a couple.
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Module 7: Quantitative business strategy methods and processes, sales funnels
In a startup or small business we learn to rigorously use quantitative data to make decisions on the success or failure of our product and marketing ideas and strategies. Create a robust quant testing process.
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Module 8: Storytelling for clients, customers, investors, and stakeholders
How might we craft a compelling business offering to clients vs. customers vs. investors vs. stakeholder vs. partners? We might tell the same story, but how we tell it has to be different depending on the audience.
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Module 9: Creating contracts and project plans, scoping projects and services
How might we sell our services to large brands or form brand partnerships and collaborations? What type of contracts, project plans, and scope do we need to define to get paid?
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Module 10: Business models, scaling businesses and optimizing processes to scale
As we put together the simplest version of our business together in the first 90-180 days, how do we optimize our processes, marketing, and product to scale?
Here’s what you’ll get from this course…
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This course contains 6+ hours of lecture based content and business/marketing strategy templates to use.
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We give you access to the course for over a year! You can always extend access.
4 key mindsets to build a revenue generating business in 90-180 days…
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It might be a new skill for some folks to let go of their perfectionist tendencies and focus on building a business based on their existing strengths and expertise, while keeping in mind their weaknesses or limitations so that they can seek help as needed.
Growing a business might also mean evolving and releasing self limiting beliefs in order to take bigger leaps and risks.
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In our curriculum we focus on Blue Ocean strategy and inclusive design because this helps our cohorts come up with innovative ideas for products and services that focus on invisible markets and invisible communities.
This gives their ideas an edge because they are competing in undersaturated markets, where nobody else sees the opportunity in that space quite yet…
Think Airbnb. Think Uber. They were trailblazers of innovation. RESIST the urge to simply copy competitor businesses. You will always be steps behind. If you follow your own path, you will be steps ahead.
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In building a business, we become incredible multitaskers! Rather than being linear, or deductive, or inductive, it’s important to develop an associative mindset….connecting the dots that others might not see yet.
This helps us switch back and forth between design, monetization and marketing because we see how everything connects holistically.
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In our curriculum, we cover cognitive psychology, sales psychology, and stakeholder psychology, covering how to approach user interviews, sales calls, stakeholder and investor meetings and more.
There are different psychological approaches for each situation to help you tell a compelling story or make an impactful pitch, all while making sure you are asking the right questions so that the other party feels seen and heard.
Watch our course sneak preview & get 10 tips for building a revenue generating business in 90-180 days.
36% of U.S. professionals participate in the gig economy in 2025, projected to grow to a $1.85 billion market by 2032
There are currently 33 million small businesses (less than 500 employees) in the U.S. (making up a significant portion of the U.S. GDP)